Advertising QQI Level 5 (Online)
Wednesday 6.30-9.30pm • Duration: 10 weeks
Tuition Fee: €190
Start Date:Wednesday 21st Sept 2022
Advertising has infiltrated all aspects of the consumer’s life, both online and offline, and is an essential component to the survival and growth of a business.This programme aims to equip the learner with the knowledge, skills and competence to plan, develop, assess and manage elements within an overall marketing campaign. You will learn the theory behind the fundamentals of advertising, while learning key transferable practical skills. You will leave with an understanding of the role & responsibilities of advertising in society and equipped with the tools to plan, strategise and implement advertising briefs from inception to fruition.
Course Content
- Branding
- Communication
- Advertising Reach
- Evaluation & Metrics
- Strategy & Campaigns
- Accountability & Ethics
Course Delivery
This course is delivered through an online learning approach
Course requirements for Online Learning
- Students must have basic IT Skills.
- Access to the use of a laptop/PC/tablet/smart phone
- Google Chrome is the recommended browser
- Good internet connection.
Assessment
Portfolio/ Collection of Work 60%
Exam – Theory 40%
Examination will be held online in the college.
Tuition Fee: €190
Accreditation: QQI Minor Award in Advertising 5N0748 (5m18518)